
North America IoT Analytics Software Market - Industry Dynamics, Market Size, And Opportunity Forecast To 2030
Report ID: MS-1002 | IT and Telecom | Last updated: Jun, 2025 | Formats*:
The IoT analytics software market refers to platforms and solutions designed to collect, process and analyse data generated by Internet of Things (IoT) devices. These devices enable organizations to extract actionable insight from the vast volumes of real-time sensors and device data, causing clever decision-making, automation, future-staging maintenance and operational efficiency driving. As businesses adopt IoTs in industries such as rapid manufacturing, healthcare, agriculture and smart cities, the demand for strong analytics platforms that support edge computing, machine learning and real-time visualisation is continuously increasing. The market cloud technologies are the shape of progress in AI integration, and the distributed device needs to manage and receive the price from the network.

IoT Analytics Software Report Highlights
Report Metrics | Details |
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Forecast period | 2019-2030 |
Base Year Of Estimation | 2024 |
Growth Rate | CAGR of 27.81% |
Forecast Value (2030) | USD 210.53 Billion |
By Product Type | IoT Gateway Analytics, Sensor Data Analytics, Network Management |
Key Market Players |
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By Region |
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IoT Analytics Software Market Trends
The IoT analytics software program market is presently experiencing a massive rebound, pushed by using an increasing need for real-time insights and operational efficiency throughout various industries. A major trend is the strong boom in cloud-primarily-based and software-as-a-provider (SaaS) answers, which provide unprecedented scalability and cost-effectiveness for processing the large amounts of information generated by way of linked devices. Furthermore, the combination of Artificial Intelligence (AI) and edge computing is paramount, allowing quicker, more localised facts analysis and essential decision-making, mainly in sectors like production for predictive upkeep, smart towns for infrastructure control, and healthcare for faraway patient monitoring.
IoT Analytics Software Market Leading Players
The key players profiled in the report are Google LLC (United States), Amazon Web Services (United States), Cisco Systems Inc. (United States), HP (United States), Dell Technologies Inc. (United States), AT&T (United States), Microsoft Corporation (United States)Oracle Corporation (United States), IBM Corporation (United States), SAP SE (Germany)Growth Accelerators
- Adoption of the Rising IoT Device: Exponential growth of connected devices between industries generates massive data flows, boosting the need for advanced analysis platforms to manage and interpret this data effectively.
- Demand for predictive maintenance: industries such as manufacturing and logistics depend on IoT analysis to predict equipment failures and reduce inactivity time through predictive maintenance models.
- Growth in Intelligent Infrastructure: The expansion of smart cities, buildings and public services feeds the demand for analysis software to monitor, control and optimise real-time operations efficiently.
- Business-orientated decision-making: Companies increasingly leverage IoT analysis to obtain consumer behaviour information, supply chain efficiency and asset use, allowing strategic optimisation.
IoT Analytics Software Market Segmentation analysis
The North America IoT Analytics Software is segmented by Type, Application, and Region. By Type, the market is divided into Distributed IoT Gateway Analytics, Sensor Data Analytics, Network Management . The Application segment categorizes the market based on its usage such as Remote Monitoring, Energy Management, Building Automation, Security and Emergency Management, Inventory Management, Sales and Customer Management, Predictive and Asset Management, Infrastructure Management, Others. Geographically, the market is assessed across key Regions like North America (United States, Canada, Mexico), South America (Brazil, Argentina, Chile, Rest of South America), Europe (Germany, France, Italy, United Kingdom, Benelux, Nordics, Rest of Europe), Asia Pacific (China, Japan, India, South Korea, Australia, Southeast Asia, Rest of Asia-Pacific), MEA (Middle East, Africa) and others, each presenting distinct growth opportunities and challenges influenced by the regions.Competitive Landscape
The competitive landscape of the IoT analytics software market has been dynamic and intensified, characterising the mixture of installed technical giants and innovative top players. Companies like Microsoft, AWS, IBM, Google, Oracle, SAP, CISCO, and PTC benefit from their current cloud infrastructure and enterprise software expertise to offer major IoT analytics platforms. These leaders are constantly increasing their offerings with advanced AI, machine learning, and edge computing capabilities, providing real-time insights, future-proofing maintenance, and operating adaptations in various industries such as manufacturing, healthcare, and smart cities. Small, special sellers often focus on specific vertical markets or unique functionalities, providing tight and sewn solutions.
Challenges In IoT Analytics Software Market
- Data security and privacy concerns: The constant flow of sensitive data from connected devices increases significant cyber security and compliance risks, making handling data safely and regulatory adherence a major challenge.
- Integration complexity: integrating IoT analysis platforms with inherited systems, various varied device protocols and data formats remain a technical obstacle to many companies.
- High implementation costs: the cost of implementing IoT analysis Infrastructure – including hardware, software and qualified personnel – can be prohibitive, especially for small and medium enterprises.
- Scalability and data over capability: Managing, storing and processing massive data from the growing IoT networks challenges system scalability and usually leads to performance bottlenecks.
Risks & Prospects in IoT Analytics Software Market
The IoT analytics software market is undergoing significant real-time growth driven by the explosion of device data connected in all sectors. This creates opportunities for companies to obtain actionable information to optimise operations, allowing predictive maintenance, improving asset management and improving customer experiences. The growing AI adoption, machine learning, 5G border computing and connectivity are further accelerating the demand for sophisticated analysis solutions, allowing faster processing and decision-making directly at the data source. Industries such as manufacturing, health and smart cities are particularly interested in leveraging these resources of efficiency and innovation.
Key Target Audience
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- Manufacturing Enterprises: Rely on IoT analytics for predictive preservation, asset tracking, and method optimisation to enhance productivity and decrease downtime. ,
- Healthcare Providers: Use analytics platforms to display affected persons' vitals, control connected devices, and make certain real-time signals for critical situations. ,
- Retailers & E-commerce Platforms: Utilize IoT analytics to song client conduct, control stock in actual time, and customize shopping experiences. ,
- Smart City Planners & Government Bodies: Leverage IoT records for visitors' waft optimisation, power control, public safety, and environmental tracking. ,
- Synopsys' Acquisition of Ansys: In January 2024, Synopsys announced its purpose to acquire engineering simulation software program organisation Ansys for $35 billion. This move targets integrating Ansys' simulation competencies with Synopsys' digital layout automation equipment, enhancing solutions for chip designers in the automobile and aerospace industries.
- Siemens' Purchase of Altair: In October 2024, Siemens agreed to gather simulation software enterprise Altair for $10.6 billion. This acquisition is set to strengthen Siemens' business software program portfolio, especially in simulation and facts analytics, strengthening its function within the business automation quarter.
- Cisco's Acquisition of Splunk: Cisco finished its $28 billion acquisition of facts analytics corporation Splunk in March 2024. This deal complements Cisco's capabilities in cybersecurity and observability, integrating Splunk's records evaluation tools to provide greater comprehensive real-time insights throughout networks and systems.
Merger and acquisition
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Analyst Comment
The IoT analytics software market is expanding rapidly, with a projected amount of approximately $63.13 billion in 2024, defined to grow by $508.70 billion by 2032. This increase is driven by the huge volume of connected devices, the demand for real-time insights and the adoption of cloud solutions. Machine AI and learning are crucial for advanced data processing, and manufacturing is a leading sector for adoption, especially in predictive maintenance. North America maintained the largest market share by 2023 (almost 37%), while Asia-Pacific is scheduled for faster growth. SMEs are also quickly adopting these solutions due to more affordable options.
- 1.1 Report description
- 1.2 Key market segments
- 1.3 Key benefits to the stakeholders
2: Executive Summary
- 2.1 IoT Analytics Software- Snapshot
- 2.2 IoT Analytics Software- Segment Snapshot
- 2.3 IoT Analytics Software- Competitive Landscape Snapshot
3: Market Overview
- 3.1 Market definition and scope
- 3.2 Key findings
- 3.2.1 Top impacting factors
- 3.2.2 Top investment pockets
- 3.3 Porter’s five forces analysis
- 3.3.1 Low bargaining power of suppliers
- 3.3.2 Low threat of new entrants
- 3.3.3 Low threat of substitutes
- 3.3.4 Low intensity of rivalry
- 3.3.5 Low bargaining power of buyers
- 3.4 Market dynamics
- 3.4.1 Drivers
- 3.4.2 Restraints
- 3.4.3 Opportunities
4: IoT Analytics Software Market by Type
- 4.1 Overview
- 4.1.1 Market size and forecast
- 4.2 Sensor Data Analytics
- 4.2.1 Key market trends, factors driving growth, and opportunities
- 4.2.2 Market size and forecast, by region
- 4.2.3 Market share analysis by country
- 4.3 IoT Gateway Analytics
- 4.3.1 Key market trends, factors driving growth, and opportunities
- 4.3.2 Market size and forecast, by region
- 4.3.3 Market share analysis by country
- 4.4 Network Management
- 4.4.1 Key market trends, factors driving growth, and opportunities
- 4.4.2 Market size and forecast, by region
- 4.4.3 Market share analysis by country
5: IoT Analytics Software Market by Application / by End Use
- 5.1 Overview
- 5.1.1 Market size and forecast
- 5.2 Energy Management
- 5.2.1 Key market trends, factors driving growth, and opportunities
- 5.2.2 Market size and forecast, by region
- 5.2.3 Market share analysis by country
- 5.3 Predictive and Asset Management
- 5.3.1 Key market trends, factors driving growth, and opportunities
- 5.3.2 Market size and forecast, by region
- 5.3.3 Market share analysis by country
- 5.4 Inventory Management
- 5.4.1 Key market trends, factors driving growth, and opportunities
- 5.4.2 Market size and forecast, by region
- 5.4.3 Market share analysis by country
- 5.5 Security and Emergency Management
- 5.5.1 Key market trends, factors driving growth, and opportunities
- 5.5.2 Market size and forecast, by region
- 5.5.3 Market share analysis by country
- 5.6 Sales and Customer Management
- 5.6.1 Key market trends, factors driving growth, and opportunities
- 5.6.2 Market size and forecast, by region
- 5.6.3 Market share analysis by country
- 5.7 Building Automation
- 5.7.1 Key market trends, factors driving growth, and opportunities
- 5.7.2 Market size and forecast, by region
- 5.7.3 Market share analysis by country
- 5.8 Infrastructure Management
- 5.8.1 Key market trends, factors driving growth, and opportunities
- 5.8.2 Market size and forecast, by region
- 5.8.3 Market share analysis by country
- 5.9 Remote Monitoring
- 5.9.1 Key market trends, factors driving growth, and opportunities
- 5.9.2 Market size and forecast, by region
- 5.9.3 Market share analysis by country
- 5.10 Others
- 5.10.1 Key market trends, factors driving growth, and opportunities
- 5.10.2 Market size and forecast, by region
- 5.10.3 Market share analysis by country
6: IoT Analytics Software Market by Region
- 6.1 Overview
- 6.1.1 Market size and forecast By Region
- 6.2 North America
- 6.2.1 Key trends and opportunities
- 6.2.2 Market size and forecast, by Type
- 6.2.3 Market size and forecast, by Application
- 6.2.4 Market size and forecast, by country
- 6.2.4.1 United States
- 6.2.4.1.1 Key market trends, factors driving growth, and opportunities
- 6.2.4.1.2 Market size and forecast, by Type
- 6.2.4.1.3 Market size and forecast, by Application
- 6.2.4.2 Canada
- 6.2.4.2.1 Key market trends, factors driving growth, and opportunities
- 6.2.4.2.2 Market size and forecast, by Type
- 6.2.4.2.3 Market size and forecast, by Application
- 6.2.4.3 Mexico
- 6.2.4.3.1 Key market trends, factors driving growth, and opportunities
- 6.2.4.3.2 Market size and forecast, by Type
- 6.2.4.3.3 Market size and forecast, by Application
- 6.2.4.1 United States
- 6.3 South America
- 6.3.1 Key trends and opportunities
- 6.3.2 Market size and forecast, by Type
- 6.3.3 Market size and forecast, by Application
- 6.3.4 Market size and forecast, by country
- 6.3.4.1 Brazil
- 6.3.4.1.1 Key market trends, factors driving growth, and opportunities
- 6.3.4.1.2 Market size and forecast, by Type
- 6.3.4.1.3 Market size and forecast, by Application
- 6.3.4.2 Argentina
- 6.3.4.2.1 Key market trends, factors driving growth, and opportunities
- 6.3.4.2.2 Market size and forecast, by Type
- 6.3.4.2.3 Market size and forecast, by Application
- 6.3.4.3 Chile
- 6.3.4.3.1 Key market trends, factors driving growth, and opportunities
- 6.3.4.3.2 Market size and forecast, by Type
- 6.3.4.3.3 Market size and forecast, by Application
- 6.3.4.4 Rest of South America
- 6.3.4.4.1 Key market trends, factors driving growth, and opportunities
- 6.3.4.4.2 Market size and forecast, by Type
- 6.3.4.4.3 Market size and forecast, by Application
- 6.3.4.1 Brazil
- 6.4 Europe
- 6.4.1 Key trends and opportunities
- 6.4.2 Market size and forecast, by Type
- 6.4.3 Market size and forecast, by Application
- 6.4.4 Market size and forecast, by country
- 6.4.4.1 Germany
- 6.4.4.1.1 Key market trends, factors driving growth, and opportunities
- 6.4.4.1.2 Market size and forecast, by Type
- 6.4.4.1.3 Market size and forecast, by Application
- 6.4.4.2 France
- 6.4.4.2.1 Key market trends, factors driving growth, and opportunities
- 6.4.4.2.2 Market size and forecast, by Type
- 6.4.4.2.3 Market size and forecast, by Application
- 6.4.4.3 Italy
- 6.4.4.3.1 Key market trends, factors driving growth, and opportunities
- 6.4.4.3.2 Market size and forecast, by Type
- 6.4.4.3.3 Market size and forecast, by Application
- 6.4.4.4 United Kingdom
- 6.4.4.4.1 Key market trends, factors driving growth, and opportunities
- 6.4.4.4.2 Market size and forecast, by Type
- 6.4.4.4.3 Market size and forecast, by Application
- 6.4.4.5 Benelux
- 6.4.4.5.1 Key market trends, factors driving growth, and opportunities
- 6.4.4.5.2 Market size and forecast, by Type
- 6.4.4.5.3 Market size and forecast, by Application
- 6.4.4.6 Nordics
- 6.4.4.6.1 Key market trends, factors driving growth, and opportunities
- 6.4.4.6.2 Market size and forecast, by Type
- 6.4.4.6.3 Market size and forecast, by Application
- 6.4.4.7 Rest of Europe
- 6.4.4.7.1 Key market trends, factors driving growth, and opportunities
- 6.4.4.7.2 Market size and forecast, by Type
- 6.4.4.7.3 Market size and forecast, by Application
- 6.4.4.1 Germany
- 6.5 Asia Pacific
- 6.5.1 Key trends and opportunities
- 6.5.2 Market size and forecast, by Type
- 6.5.3 Market size and forecast, by Application
- 6.5.4 Market size and forecast, by country
- 6.5.4.1 China
- 6.5.4.1.1 Key market trends, factors driving growth, and opportunities
- 6.5.4.1.2 Market size and forecast, by Type
- 6.5.4.1.3 Market size and forecast, by Application
- 6.5.4.2 Japan
- 6.5.4.2.1 Key market trends, factors driving growth, and opportunities
- 6.5.4.2.2 Market size and forecast, by Type
- 6.5.4.2.3 Market size and forecast, by Application
- 6.5.4.3 India
- 6.5.4.3.1 Key market trends, factors driving growth, and opportunities
- 6.5.4.3.2 Market size and forecast, by Type
- 6.5.4.3.3 Market size and forecast, by Application
- 6.5.4.4 South Korea
- 6.5.4.4.1 Key market trends, factors driving growth, and opportunities
- 6.5.4.4.2 Market size and forecast, by Type
- 6.5.4.4.3 Market size and forecast, by Application
- 6.5.4.5 Australia
- 6.5.4.5.1 Key market trends, factors driving growth, and opportunities
- 6.5.4.5.2 Market size and forecast, by Type
- 6.5.4.5.3 Market size and forecast, by Application
- 6.5.4.6 Southeast Asia
- 6.5.4.6.1 Key market trends, factors driving growth, and opportunities
- 6.5.4.6.2 Market size and forecast, by Type
- 6.5.4.6.3 Market size and forecast, by Application
- 6.5.4.7 Rest of Asia-Pacific
- 6.5.4.7.1 Key market trends, factors driving growth, and opportunities
- 6.5.4.7.2 Market size and forecast, by Type
- 6.5.4.7.3 Market size and forecast, by Application
- 6.5.4.1 China
- 6.6 MEA
- 6.6.1 Key trends and opportunities
- 6.6.2 Market size and forecast, by Type
- 6.6.3 Market size and forecast, by Application
- 6.6.4 Market size and forecast, by country
- 6.6.4.1 Middle East
- 6.6.4.1.1 Key market trends, factors driving growth, and opportunities
- 6.6.4.1.2 Market size and forecast, by Type
- 6.6.4.1.3 Market size and forecast, by Application
- 6.6.4.2 Africa
- 6.6.4.2.1 Key market trends, factors driving growth, and opportunities
- 6.6.4.2.2 Market size and forecast, by Type
- 6.6.4.2.3 Market size and forecast, by Application
- 6.6.4.1 Middle East
- 7.1 Overview
- 7.2 Key Winning Strategies
- 7.3 Top 10 Players: Product Mapping
- 7.4 Competitive Analysis Dashboard
- 7.5 Market Competition Heatmap
- 7.6 Leading Player Positions, 2022
8: Company Profiles
- 8.1 Amazon Web Services (United States)
- 8.1.1 Company Overview
- 8.1.2 Key Executives
- 8.1.3 Company snapshot
- 8.1.4 Active Business Divisions
- 8.1.5 Product portfolio
- 8.1.6 Business performance
- 8.1.7 Major Strategic Initiatives and Developments
- 8.2 AT&T (United States)
- 8.2.1 Company Overview
- 8.2.2 Key Executives
- 8.2.3 Company snapshot
- 8.2.4 Active Business Divisions
- 8.2.5 Product portfolio
- 8.2.6 Business performance
- 8.2.7 Major Strategic Initiatives and Developments
- 8.3 Cisco Systems Inc. (United States)
- 8.3.1 Company Overview
- 8.3.2 Key Executives
- 8.3.3 Company snapshot
- 8.3.4 Active Business Divisions
- 8.3.5 Product portfolio
- 8.3.6 Business performance
- 8.3.7 Major Strategic Initiatives and Developments
- 8.4 Dell Technologies Inc. (United States)
- 8.4.1 Company Overview
- 8.4.2 Key Executives
- 8.4.3 Company snapshot
- 8.4.4 Active Business Divisions
- 8.4.5 Product portfolio
- 8.4.6 Business performance
- 8.4.7 Major Strategic Initiatives and Developments
- 8.5 Google LLC (United States)
- 8.5.1 Company Overview
- 8.5.2 Key Executives
- 8.5.3 Company snapshot
- 8.5.4 Active Business Divisions
- 8.5.5 Product portfolio
- 8.5.6 Business performance
- 8.5.7 Major Strategic Initiatives and Developments
- 8.6 HP (United States)
- 8.6.1 Company Overview
- 8.6.2 Key Executives
- 8.6.3 Company snapshot
- 8.6.4 Active Business Divisions
- 8.6.5 Product portfolio
- 8.6.6 Business performance
- 8.6.7 Major Strategic Initiatives and Developments
- 8.7 IBM Corporation (United States)
- 8.7.1 Company Overview
- 8.7.2 Key Executives
- 8.7.3 Company snapshot
- 8.7.4 Active Business Divisions
- 8.7.5 Product portfolio
- 8.7.6 Business performance
- 8.7.7 Major Strategic Initiatives and Developments
- 8.8 Microsoft Corporation (United States)Oracle Corporation (United States)
- 8.8.1 Company Overview
- 8.8.2 Key Executives
- 8.8.3 Company snapshot
- 8.8.4 Active Business Divisions
- 8.8.5 Product portfolio
- 8.8.6 Business performance
- 8.8.7 Major Strategic Initiatives and Developments
- 8.9 SAP SE (Germany)
- 8.9.1 Company Overview
- 8.9.2 Key Executives
- 8.9.3 Company snapshot
- 8.9.4 Active Business Divisions
- 8.9.5 Product portfolio
- 8.9.6 Business performance
- 8.9.7 Major Strategic Initiatives and Developments
9: Analyst Perspective and Conclusion
- 9.1 Concluding Recommendations and Analysis
- 9.2 Strategies for Market Potential
Scope of Report
Aspects | Details |
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By Application |
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Frequently Asked Questions (FAQ):
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- Adoption of the Rising IoT Device: Exponential growth of connected devices between industries generates massive data flows, boosting the need for advanced analysis platforms to manage and interpret this data effectively. ,, ,,
- Demand for predictive maintenance: industries such as manufacturing and logistics depend on IoT analysis to predict equipment failures and reduce inactivity time through predictive maintenance models. ,
- Business-orientated decision-making: Companies increasingly leverage IoT analysis to obtain consumer behaviour information, supply chain efficiency and asset use, allowing strategic optimisation. ,,
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